What makes a World Cup song unforgettable?

As excitement builds ahead of the 2026 FIFA World Cup, some of the musicians behind the tournament’s biggest songs have offered their views on what transforms a football track into a global anthem.

From unforgettable choruses to cultural storytelling and stadium-ready energy, artists say the most successful World Cup songs go beyond music and capture the spirit of a worldwide event.

Among those sharing their perspective is Shakira, who returns to the World Cup stage with the official 2026 anthem, "Dai Dai," alongside Burna Boy. Having previously delivered the iconic 2010 tournament song, she believes a World Cup anthem must connect people across borders and reflect the shared emotions of football fans.

According to Shakira, rhythm, excitement and a chorus that people can easily sing together are essential ingredients. She said the best tournament songs inspire celebration and create a sense of unity among supporters from different countries.

J Balvin, who is involved in an official World Cup-related track for Coca-Cola, emphasized the importance of making an immediate impression. He noted that modern audiences decide quickly whether they like a song, making a memorable opening and strong hook more important than ever.

Balvin also said a successful football anthem should reflect the emotions fans experience during matches, from tension and anticipation to joy and triumph.

Meanwhile, Nora Fatehi, featured on the official World Cup album, said the most effective tournament songs are those that make listeners feel motivated and empowered. In her view, a World Cup anthem should instantly evoke feelings of ambition, confidence and victory.

For Wyclef Jean, who helped create a previous World Cup song in 2014, the key lies in energy and cultural authenticity. He argued that the success of a football anthem depends less on the number of featured artists and more on whether the music can unite people through rhythm and emotion.

Jean added that great World Cup songs often carry universal themes such as hope, resilience and togetherness, allowing them to resonate with audiences regardless of language or nationality.

While the style of tournament music has evolved over the years, artists agree that the core purpose remains unchanged: creating a soundtrack that brings fans together and celebrates the global passion for football.